D2C Leaders Podcast

14-12-2020

Scott Davis

Co Founder of Dog Threads

Scott Davis Co Founder of Dog Threads and successful Shark Tank (The US version of Dragons Den) contestant, talks to us about finding your product niche and going direct to consumer, plus a little bit on their Shark Tank success. A D2C expert of over 10 years Scott has helped many big names go direct to consumer, but in 2014 he and his wife Gina took the plunge to build their own business from scratch. He chats to us about the ease of using Shopify, the advantages of D2C, managing Black Friday and Holiday promotions and how product imagery can drive conversion.

03-12-2020

Anthony Favell

E-commerce Trading Manager at Brompton Bicycle

Anthony talks to us about going global, managing rapid growth and launching a direct to consumer channel as a manufacturer. Anthony is a veteran of online retail and accomplished digital project manager also shares his thoughts on creating a successful online brand, managing an ecommerce store through a period of unprecedented demand and flipping the traditional ecommerce mindset when it comes to marketing.

06-11-2020

Lorrie Mizuko

Senior Director of Digital & Ecommerce for Consumer Products at Resideo

Lorrie talks to us about the challenges of the smart home market, creating a D2C channel, managing B2B and D2C, the importance of data, and the future of Ecommerce. With over 15 years experience working for some of the worlds biggest brands like Resideo, HTC and Target, as well as hands on digital and ecommerce consulting, Join us in this podcast where she passes on the secret to running a successful direct to consumer channel.

25-08-2020

Seamus McDaid

Managing Director at McDaids Football Special

Seamus talks to us about being a 4th generation family business leader and the challenges of taking a 70 year business into the D2C age. We discuss international distribution, the carbonated beverage market, preparing for a post covid Christmas and surviving in a world of Coca Cola and Pepsico domination.

07-08-2020

Michael Fox

Head of Delivery for CommerceCentric The D2C Experts

Michael talks to us about D2C Project Management, Internationalisation, Risk, and maintaining quality when building direct to consumer ecommerce solutions. Michael leads our solution delivery practice and has over 15 years international experience delivering direct-to-consumer solutions for some of the worlds biggest brands. Michael has helped many organisations across multiple industries realise the potential of taking business D2C on the Shopify platform.

31-07-2020

Dwaine Bryan

Head of Ecommerce for Luxury Menswear Brand Thom Sweeney

Dwaine Bryan, Head of Ecommerce for luxury menswear brand Thom Sweeney talks building a D2C channel from scratch, online fashion retail, managing international shipping, and what makes a good ecommerce leader. With 15 years ecommerce experience from the likes of Mothercare, Bathstore, The Conran Shop and Thom Sweeney, Dwaine is a hands on direct to consumer champion. Currently launching a full D2C solution for Thom Sweeney he spares some time to pass on his insight and learnings.

20-07-2020

Imteaz Ahamed

Head of Direct-to-Consumer at Reckitt Benckiser North America

Imteaz talks D2C, Shopify, picking technology and maintaining profitability in FMCG ecommerce. Imteaz started his career in RB in Australia over ten years ago and has since worked across Europe and the Americas championing ecommerce. Reckitt Benckiser is a global FMCG business and owners of such brands as Durex, Scholl, Enfamil and many more. Learn how they have approached direct-to-consumers ecommerce and faced the challenges of Covid19.

18-07-2020

Philip Driver

Managing Change and Channel Conflict for Brands Going Direct to Consumer

In this episode researcher Jakob Gundersen talks to Philip Driver founder and CEO of CommerceCentric and formerly CMO and Head of Ecommerce for some of the worlds biggest brands, on the challenges of going direct-to-consumer and how to manage channel conflict and the changes to partner relationships it can bring about. We discuss retail and wholesales relationships, change management and D2C market positioning.

16-07-2020

Alex Murray

Direct-to-Consumer at Lidl, Waitrose and Game

Alex Murray former Head of Digital at Lidl, Chief Product Owner at Waitrose and Head of Online for Game talks direct-to-consumer in online grocery retail, the impact of Covid19 on shopping behaviour and how to get the best out of technology and platforms. With over 20 years practical knowledge Alex has frontline experience of building D2C for some of the UK's best known brands.

16-07-2020

Trailer: D2C Leaders

The D2C Leaders podcast brings your interviews with the top direct to consumer and ecommerce experts in their industries. We will exploring their experiences taking brands direct to consumer, dealing with and implementing technological change and overcoming key challenges. Learn from the best how to avoid the biggest mistakes and implement a successful D2C channel for your brand.